List with MJ Commercial, LLC

Tips on Selling Commercial Real Estate

A clear path to maximize value, reduce time on market, and close with confidence.



Understanding your property’s true market value is the foundation of a successful sale. A professional valuation will assess income potential, location, and comparable properties—giving you clarity and leverage when setting your price.

List Your Property With MJ Commercial Advisors LLC

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STEP 1

Prepare Key Documents in Advance

Buyers want transparency. Having organized records shows professionalism and keeps the process moving. Make sure you have:

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A man is holding a calculator and pointing at a model building.
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STEP 2

Price to Match the Market

Set a price that reflects both your property’s strengths and current market demand. We’ll help you find the balance—maximizing value while staying competitive enough to attract qualified buyers.

A close up of a plain gray background.

STEP 2

Price to Match the Market

Set a price that reflects both your property’s strengths and current market demand. We’ll help you find the balance—maximizing value while staying competitive enough to attract qualified buyers.

A man is holding a calculator and pointing at a model building.
A close up of a plain gray background.

STEP 3

Market the Right Features

Buyers want to know the why behind your property. Whether it’s strong financial performance, long-term tenants, or value-add potential, highlighting what sets your asset apart will make your listing stand out.

Selling commercial real estate is a strategic process—not just a transaction. At MJ Commercial Advisors, we handle everything from pricing and promotion to negotiation and closing, giving you the edge every step of the way.

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  • Who Do I Need on My Commercial Property Sales Team?

    Selling a commercial property isn’t a solo effort—it requires experienced professionals with market-specific expertise. The right team can help you maximize your sale price, avoid costly delays, and navigate legal and financial complexities with confidence.


    Here’s what an ideal team and their roles look like:

    • Commercial real estate broker - leads sales strategy, handles marketing efforts, and negotiates favorable deal terms. 
    • Real estate attorney - ensures all contracts, disclosures, and negotiations adhere to legal requirements and protect your interests. 
    • Certified appraiser - delivers unbiased property valuation that substantiates your asking price and reassures potential buyers.

    Depending on your property, additional specialists may be necessary:

    • Property inspector - identifies hidden maintenance issues—especially in older structures. 
    • Tax advisor - optimizes deal structure, particularly when considering strategies like 1031 exchanges. 
    • Environmental consultant - helps address potential regulatory or contamination concerns. 

    Always remember that choosing professionals with proven success in your asset class and local market ensures a more efficient and profitable sale.


  • How Should I Prepare My Property for Sale?

    Once your team is in place, the next step is preparing your property for the market.

    Strategic preparation enhances your property’s appeal, increases its value, and reduces time on the market.


    Step 1. Address deferred maintenance and make essential repairs. Issues like roof damage, outdated wiring, or plumbing inefficiencies can lower buyer confidence and reduce offers.


    Step 2. Ensure code compliance and upgrading key systems such as HVAC, electrical, and plumbing to improve functionality but also demonstrate responsible ownership.


    Step 3. Upgrade to energy-efficient lighting and HVAC systems to reduce operating costs and appeal to eco-conscious investors.


    Step 4. Organize a thorough documentation package. Buyers move faster when they have access to maintenance logs, warranties, building permits, recent photos, and utility usage data. Transparent, well-documented properties create trust and can shorten closing timelines significantly.


  • What’s the Best Way to Market My Commercial Property?

    A strategic marketing approach helps attract qualified buyers, shorten time on market, and increase perceived value. Check these out to market your property effectively in the pool of CRE:


    • List on Key Platforms: Use LoopNet, CREXi, MLS, and broker networks to reach qualified buyers.
    • Use High-Quality Visuals: Invest in pro photography, 360° virtual tours, drone footage, and interactive floor plans.
    • Highlight Financials: Share rent rolls, NNN lease summaries, tenant history, and operating expenses.
    • Ensure Compliance Transparency: Provide zoning info, inspection reports, and code compliance docs upfront.
    • Tailor Messaging: Align marketing with your property type and buyer segment for maximum impact.
  • How Can I Negotiate a Stronger Deal?

    Strong commercial real estate deals are built on preparation, market insight, and strategic flexibility. Follow these tips to leave a strong impression:


    • Set Your Bottom Line: Know your minimum price based on appraisals, market data, and investment goals.
    • Understand Buyer Motivation: Align your pitch with their needs—whether income, redevelopment, or tax benefits.
    • Leverage Your Team: Brokers lead pricing; attorneys manage terms; appraisers back your valuation.
    • Stay Flexible: Concede on timelines or minor repairs to maintain price strength.
    • Vet Buyers Carefully: Confirm proof of funds, financing, and closing capability early on.
  • What’s the Right Exit Strategy for My Property Sale?

    A clear exit strategy ensures your sale aligns with your goals, tax planning, and reinvestment timeline.


    • Review Market Timing: Analyze cap rates, demand, and interest rates to find the right window.
    • Plan for Reinvestment: Consider emerging markets, new asset classes, or income shifts.
    • Use Tax-Advantaged Tools: Leverage a 1031 exchange to defer capital gains.
    • Define Sale Objectives: Set goals like liquidity, management reduction, or portfolio rebalance.
  • How Do I Ensure a Smooth and Successful Closing?

    Closing success depends on legal oversight, operational readiness, and timely coordination.


    • Legal Review First: Your attorney prepares and reviews closing documents for compliance.
    • Coordinate with All Parties: Your broker manages communication with escrow, buyers, and title.
    • Complete Risk Checks: Confirm title, insurance, and lien releases before closing.
    • Handle Operational Transitions: Plan for utility transfers, service contracts, and tenant notices.
    • Use a Closing Checklist: Keep the process on track with a detailed task list.
  • What Should I Consider Based on My Property Type?

    Tailor your sales approach to match the unique value drivers and buyer expectations of each asset class.


    • Retail & Multifamily: Emphasize foot traffic, tenant strength, and rental income.
    • Special-Use Properties: Highlight location, equipment, and industry metrics (e.g., RevPAR, traffic counts).
    • Match Market Conditions: Promote appreciation in growth markets or stability in mature ones.
    • Highlight Value-Add Potential: In soft markets, focus on repositioning or upgrade opportunities.

Commercial Property Sale FAQs

When is the best time to sell?


Timing depends on local market conditions, current valuation, and your goals. Markets with low vacancy, rising rents, and high buyer activity typically produce better outcomes. Seasonal timing and tax strategy also matter.

How long does it take to sell a commercial property?


Most commercial properties sell within 3 to 12 months, depending on location, property condition, and pricing. Properties with solid income and thorough documentation tend to move faster.

What documents do I need to provide?

Prepare leases, maintenance records, financial statements, appraisals, and proof of code compliance. A complete package supports a faster close and smoother negotiations.

What are common deal breakers?

Unclear financials, deferred maintenance, zoning issues, and incomplete documentation can derail deals. Proactively addressing these risks will keep negotiations on track.

Should I reinvest after selling?

If you plan to continue investing, a 1031 exchange can help you defer capital gains. Consult a tax advisor early to assess your eligibility and plan accordingly.